Challenge: Celebrate the life’s work of a local craftsman
Solution: I interviewed Ashley Willerton, a signwriter, on how he has cultivated his craft. The audience learns about Ashley and his craft through journalistic questions and sees his craft separately as a reflection on his life. There are three different voices throughout the book; the journalists, Ashley’s and a descriptive voice. The book is traditionally made with classic fonts, which characterise signwriting as a craft. 

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